Website Redwood Search Recruitment Agency Worcester

Are you an experienced Marketing Manager with strong brand experience?

My client, a well-established company with over 30 years in the market is looking to recruit a full-time Marketing Manager based in Cheltenham. 

You will be responsible for the development and delivery of integrated, global marketing plans for key brands within the brand portfolio.

Key Accountabilities/Responsibilities:

  • You will develop campaign content to achieve brand objectives and sales plans.
  • You will be responsible for go-to-market activation of the campaign content, defining the integrated marcomms plan within key market places, against sales targets and budgets
  • Manage the brand marketing budget
  • You will be the first point of contact for Marketing activity in line with the long-term sales plan and brand guidelines
  • You will produce plans to key stakeholders, including company Directors, Licensors, Retailers, and Distributors in a creative and engaging manner.
  • Take a lead on all campaign activity, driving and overseeing the development of the marketing tool kit to deliver the agreed plans
  • Take ownership of and deliver launch plans
  • Manage external marketing agencies including PR Partners, Media Buying agencies, Experiential suppliers etc
  • Regular analysis of market performance against KPIs to shape future strategy
  • Travel to market when required (potentially yearly catch-ups and key retailer meetings/launch events)
  • Lead digital strategy in line with global guidelines

Qualifications/Experience:

  • Marketing related Degree or similar qualification
  • Previous experience of delivering successful marketing campaigns from within retail industry
  • Ideally with international experience
  • Excellent project and event management skills
  • Fully conversant with Microsoft Office, particularly Outlook, Word, Excel & Powerpoint
  • Working knowledge of website CMS, knowledge of Direct Mail comms beneficial
  • Conversant in all social media platforms

Key Competency Requirements:

  • Articulate, creative, visionary and analytical
  • Strong sense of commercial awareness
  • Ability to think strategically using an analytical marketing approach
  • Entrepreneurial and innovative
  • Capable of thriving in fast-paced environments and using initiative
  • Strong team player
  • Excellent communication and presentation skills

This role offers a very competitive salary and company package.

To find out more and discuss the role and salary in more detail please contact Hannah Steer @ Redwood Search recruitment agency Worcester

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